Scopomap Arena

A synthetic community, built from real data.

Arena builds a synthetic version of the community you're about to engage. Fifty to 500-plus personas — each grounded in real ABS census data — move into a virtual town square and react to your proposal. They argue. They form factions. They change their minds. Then you walk into the real consultation already knowing what the room will say.

500+ personas per runABS/SA1-native dataFull audit ledger
Arena preview

The dual-channel system

How the Arena Event Ledger works

Every Arena run produces one thing: a complete event ledger. Every utterance. Every movement. Every alliance. Every sentiment shift — tick-indexed, nothing summarised away. That single ledger drives two channels at once. What an agent does and what an agent says are the same event, seen from two angles.

ONE LEDGER. TWO CHANNELS. NOTHING LOST.

Channel A — spatial view

The isometric plaza

Every persona appears as a token on a plaza built from your project's real geography — SA1 boundaries, street grain, census fabric. Tokens don't wander. They drift toward others who share their convictions. Heritage defenders under one light. Pro-growth owners under another. The undecideds hover in between.

When a faction forms, you watch it condense. When your proposal fractures the community, you watch the split happen — who broke away, who they joined, who stood alone. Distance on the plaza is distance in opinion. You're not reading a dashboard. You're looking at the community.

THE MOMENT THE ROOM TURNS

Channel B — spoken view

The transcript and timeline

The same ledger drives the full transcript. Every doorstep argument. Every pub conversation. Timestamped to the tick. Click a token and the transcript scrolls to that agent's voice. Click a line and the camera finds who said it.

Beneath it sits a scrubbable timeline of the whole run. Jump to the moment a rumour started. Scrub back to hear how it spread. Pause where the undecideds changed position. Stakeholders don't get a summary. They re-live the reaction — frame by frame, quote by quote — in the boardroom where the decision is made.

SCRUB — WHO SAID IT FIRST

Catalyst interventions

Running interventions against your simulation

A static simulation tells you what a community thinks today. The Operator shows you what they'll do tomorrow. Drop a catalyst into a live run — a town hall, a viral post, a front page, a petition — and the community absorbs it in real time. Sentiment re-routes. Factions scatter. Grievances surface that no survey would find. This isn't polling a public. It's pressure-testing one.

HOVER A CARD TO PREVIEW AN INTERVENTION

The lifecycle

How an Arena run works

Seed the scenario

Pin your proposal to its real geography. Arena generates 50 to 500-plus personas to inhabit it — each anchored to an actual SA1, carrying demographic detail (age, income, tenure, SEIFA index) and behavioural traits (trust in institutions, tolerance for change). Not workshop archetypes. A statistical population with addresses, memories, and motives.

Execute the run

Every persona thinks and acts on its own model, on its own schedule. They talk to neighbours. They argue at the shops. They campaign for or against your proposal. No scripts. No pre-written outcomes. The community you seeded becomes a community that behaves — and it will surprise you. That's the point.

Intervene and catalyse

Drop events into the living run: the town hall, the viral post, the front page, the petition. Each catalyst lands on a tick and propagates — every ripple measured. Run the same catalyst twice at different times and you'll learn that when you announce matters as much as what you announce.

Audit the ledger

When the run ends, nothing evaporates. Export every ArenaPost and every ArenaEvent — every utterance, movement, alliance, and intervention, tick-indexed and timestamped. Walk into your real consultation backed by an auditable record of how the community behaved. And why.

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Audience

Who uses the Arena

Consultation fails quietly, then expensively. A project that looked uncontroversial in a survey meets a community that was never asked the right question — and stalls in public. Arena moves that failure into a simulated room, where it costs compute instead of careers.

CapabilityEnterprise developersLocal governmentInfrastructure consultancies
Pre-lodgement risk scanDe-risk sites before acquisitionTest rezoning before exhibitionValidate corridor options early
Persona groundingABS/SA1 + postal + SEIFA nativeWard- and suburb-level cohortsCatchment-scale populations
Persona count per run50–500+, project-scoped50–500+, LGA-scoped50–500+, corridor-scoped
Catalyst rehearsalAnnouncement timing, sequencingTown hall and media strategyStaging and disruption messaging
Opposition modellingNIMBY vector identificationResistance mapping by cohortCoalition fracture analysis
Misinformation stress-testRumour propagation tracingCounter-narrative pre-buildViral risk on megaprojects
Evidence for approvalsTick-indexed ArenaPost/ArenaEvent exportDefensible consultation recordTribunal-ready audit ledger
Failure cost avoidedHalted projects, land bankingPolitical capital, legal challengeRedesign loops, delay claims
DeploymentAPI and consoleManaged runs and consoleWhite-glove scenario service
“A stalled project costs millions and a reputation. A simulation run costs an afternoon. The maths is not subtle.”

Every resistance vector your project faces already exists. Arena finds them while they're still synthetic.

Try it on your next project.

Every project meets its public eventually. Meet yours in the Arena — where the backlash is synthetic and the lessons are real.

THE DEAL THAT SURVIVES CONTACT

Tier 01 — project-scoped

Custom Scenario Blueprints

One proposal. One place. One complete simulated community, built to order. We ground the personas, seed the scenario, run the catalysts you choose, and hand you the audited ledger — with a strategist's read on every resistance vector we found.

  • 1 grounded scenario, 50–500+ personas
  • ABS/SA1 + SEIFA demographic calibration
  • 4 catalyst interventions included
  • Full ArenaPost / ArenaEvent ledger export
  • Executive findings briefing, 90 minutes
  • Delivered in 10 business days
Commission a blueprint

Tier 02 — continuous

Enterprise Simulation Licensing

Your portfolio never stops facing communities. Neither should your simulation capability. Unlimited runs, the full Operator console, API access, and a standing synthetic public on call — for every decision that can't afford a surprise.

  • Unlimited scenarios and concurrent runs
  • Full Operator console — all catalyst classes
  • Engine API + webhook ledger streaming
  • Multi-seat stakeholder viewer access
  • Quarterly calibration against live consultation outcomes
  • Dedicated simulation strategist
Request enterprise access